- Ferdia Print Ltd Ardee Business Park Hale Street Ardee, Co. Louth
- info@ferdiaprint.ie
We have built up a reputation for producing high quality printed products
The key is visibility. If it doesn’t catch the eye in two seconds, it’s just background.
Size matters here. A4 is common because it’s easy and affordable, but A3 has more presence if you want people to notice from across a room. Larger formats exist too, but it depends where they’re going. A poster in a café window in Drogheda needs different scale than one on a wall in a venue in Dublin.
Design should focus on hierarchy. What’s the most important thing? Event name? Offer? Date? That needs to be biggest. Then the supporting details smaller. Too many posters fail because everything is the same size. The viewer doesn’t know where to look first.
Colour contrast again plays a role. Light text on dark backgrounds can work well for gigs or nightlife events. Bright colours can grab attention for sales or promotions. Just don’t mix too many competing colours. It becomes messy fast.
Paper choice depends on use. Indoor posters can use standard or gloss paper. Outdoor posters might need heavier stock or lamination depending on exposure. Irish weather is unpredictable, so if it’s going outside for more than a day or two, it’s worth considering protection.
We print posters for local businesses, clubs, and events across Louth constantly, and many campaigns extend across Leinster — a band playing Dundalk Friday, Dublin Saturday, maybe somewhere else Sunday. Same poster, different locations. That’s common.
One thing people forget is resolution. A poster designed for Instagram won’t necessarily print well. Images need to be high enough quality. If you’re unsure, send the file and we’ll check before printing.
If you’ve artwork ready, send it through. If you need help with sizing or setup, give us a call. We can advise without overcomplicating things. Get in touch when you’re ready.